Turn Your PropTech Solution Into
a MultiFamily Market Leader
Expert GTM strategies and technology advisory that help PropTech startups and real estate developers break into—and dominate—the $200B MultiFamily industry.
Breaking into the
MultiFamily market is Harder than it should be
You've built innovative PropTech.
Your solution works.
But the MultiFamily market is complex, relationship-driven, and resistant to change.
The challenges you're facing:
Decision-makers are hard to reach and slow to adopt new technology
Long sales cycles drain resources without guaranteed results
Competitors with established relationships dominate the market
You're not sure how to position your solution for maximum ROI appeal
Retrofit opportunities exist, but budgets are tight with current interest rates
The result? Months of effort with minimal traction. Revenue goals slip. Investor confidence wavers.
Get the Insider Advantage:
20 Years of MultiFamily & PropTech Expertise
Strategic PropTech Advisory LLC bridges the gap between innovative technology and MultiFamily real estate success. With nearly two decades of experience in MultiFamily Operations, PropTech, Smart Access Manufacturing, and global startup leadership, we provide the strategies, connections, and market intelligence that turn promising solutions into must-have platforms.
-
specifically designed for PropTech in MultiFamily
-
including Greystar, LATCH, Allegion, SALTO, RealPage, and more
-
from the top 50 property management companies and emerging markets
-
that turns features into financial outcomes (14-30 month payback models)
-
from both sides: technology and property management
Trusted By Leading PropTech Innovators
How We Work Together
-
We discuss your goals, current challenges, and market positioning. I assess whether we're a good fit and outline potential strategies.
-
Review your current GTM strategy, gain access to your platforms, understand your technology, and identify immediate opportunities.
-
Implement comprehensive GTM strategy with regular 1-on-1 meetings, content creation, partnership development, and market positioning.
-
Measure results, optimize approach, and continue month-to-month or complete project based on your goals.
Two Ways We Drive Your Success
-
Service 1: GTM Strategy for PropTech Startups
For: SaaS providers and Smart Access companies entering or scaling in MultiFamily
You Get:
Comprehensive go-to-market strategy tailored to MultiFamily real estate
Marketing content creation (case studies, ROI calculators, sales collateral)
Event planning and conference strategy
Partnership development support
Competitive positioning and pricing guidance
Investment: starting at $10,000/month retainer (3-month minimum)
1-month option for clear scope projects -
Service 2: Technology Stack Advisory for Developers & Management Companies
For: MultiFamily developers and property management companies optimizing their tech infrastructure
You Get:
Technology stack assessment and recommendations
Vendor evaluation and selection support
Integration strategy for existing systems
ROI analysis and budget optimization
Implementation roadmap and timeline planning
Investment: Custom pricing based on portfolio size and scope
Ready to Break Into the
MultiFamily Market?
Let's discuss how I can accelerate your growth in MultiFamily real estate